The Stocks Most Impacted by the 2020 US Presidential Election

Article By: ,  Head of Market Research

As we approach the 2020 election, you must be wondering: how will the elected candidate impact the stock market and certain key stocks in particular?

Experience tells us that it is a challenge to predict anything concrete about the impact of the upcoming election on specific stocks, and the specific stocks that thrive or struggle are often counterintuitive. For example, traders feared that the Obama Administration’s focus on gun control would hurt firearm stocks or that President Trump’s more “status quo” plan for healthcare would benefit medical stocks, at least relative to Hillary Clinton’s more dramatic proposal to overhaul the nation’s entire healthcare system. In both of those cases, the “logical” outcome was wrong: firearm manufacturers crushed the broader stock market throughout Obama’s presidency, whereas the healthcare sector is essentially performing in-line with the broader market since Election Day 2016:

Source: TradingView, GAIN Capital

Generally speaking, volatility in the S&P 500 is typically higher in election years compared to non-election years as traders weigh the ever-fluctuating polls and try to predict the political impact on their portfolios. According to JP Morgan, markets tend to react well to the election of a Republican president in the immediate aftermath of election day. Why is this the case? Generally speaking, Republican party policies are broadly thought to be more market friendly, though that reaction isn’t guaranteed; we don’t have to look back too far to see the stock market’s short-lived overnight dive as traders came to terms with President Trump’s surprise election night victory in 2016.

When it comes to this year’s election, economic volatility from policies will be most dramatic at a sector and industry level, rather than for the broad economy. Heading into Election Night 2020, there are several sectors that may see dramatic moves based on the results:

1)      Healthcare: With presumptive Democratic nominee Joe Biden incorporating elements of former rival Bernie Sanders’ more substantial health care reform proposal (though crucially, not endorsing a full “Medicare for All” style overhaul) , the healthcare sector is poised for large policy-related moves. Despite his bluster to the contrary, President Trump has done little to further regulate big pharma firms in particular, so stocks like Johnson and Johnson (JNJ), Roche (ROG), Novartis (NVS), Merck (MRK), Abott Laboratories (ABT) and Amgen (AMGN) could benefit from a potential reelection of Donald Trump.

2)     Energy: Democrats remain largely unified around the risks posed by climate change, and are therefore more likely to enact regulations on the fossil fuel industry and policies that promote clean energy adoption. As with Big Pharma names, another Trump victory could boost traditional energy conglomerates like Exxon Mobil (XOM), Royal Dutch Shell (RDS), Chevron (CVX), Total (TOT) and BP (BP).

3)     Technology: Politicians on both sides of the aisle are growing increasingly antagonistic to the mega-cap technology firms that continue gobble up market share and embed themselves more deeply into every aspect of modern society. It’s difficult to handicap which party would be more likely to pursue aggressive antitrust actions against companies like Apple (AAPL), Amazon (AMZN), Facebook (FB), Alphabet (GOOG), or Netflix (NFLX), but either way, traders of all stripes will be watching this space closely. For what it’s worth, AAPL, AMZN, and NFLX are all up by more than 300% since the 2016 election, so bulls will definitely be hoping for more of the same in the coming four years!

4)     Media: In another example of a counterintuitive outcome, media stocks have thrived despite (most) being labeled “fake news” by the current President. Stocks like AT&T (T), Twenty-First Century Fox (FOX), CBS (CBS) and Comcast (CMCSA) have all benefited from the population focusing more on current developments. These types of companies may struggle if Joe Biden wins and we see a “quieter” Commander-in-Chief over the next four years.

5)     Marijuana: Relative to some of the more liberal Democratic candidates, Biden is seemingly lukewarm toward recreational marijuana, but the prospects of full legalization are nonetheless better under Biden than Trump, especially if the House of Representatives and/or Senate is also under Democratic control. In that case, stocks like Canopy Growth (CGC), GW Pharmaceuticals (GWPH), Curaleaf (CURL), Cronos Group (CRON), and Aurora Cannabis (ACB) could catch a bid, though the risk of a “buy the rumor, sell the news” event on either the election or potential signing of a federal legalization bill is possible.

As we noted, none of these situations are guaranteed to play out as expected, but policy risks are clearly elevated in both directions for the stocks highlighted above. While the drama of a presidential election is almost tailor-made for market volatility and trader overreactions, readers should ultimately watch how specific policies will impact certain sectors and companies to identify the strongest trading opportunities.

As you prepare to weather the coming storm, feel secure knowing Forex.com has a proven record of strength, security, and stability. Contact us today for more information on how to trade through the election and beyond with professional support.

The information on this web site is not targeted at the general public of any particular country. It is not intended for distribution to residents in any country where such distribution or use would contravene any local law or regulatory requirement. The information and opinions in this report are for general information use only and are not intended as an offer or solicitation with respect to the purchase or sale of any currency or CFD contract. All opinions and information contained in this report are subject to change without notice. This report has been prepared without regard to the specific investment objectives, financial situation and needs of any particular recipient. Any references to historical price movements or levels is informational based on our analysis and we do not represent or warranty that any such movements or levels are likely to reoccur in the future. While the information contained herein was obtained from sources believed to be reliable, author does not guarantee its accuracy or completeness, nor does author assume any liability for any direct, indirect or consequential loss that may result from the reliance by any person upon any such information or opinions.

Futures, Options on Futures, Foreign Exchange and other leveraged products involves significant risk of loss and is not suitable for all investors. Losses can exceed your deposits. Increasing leverage increases risk. Spot Gold and Silver contracts are not subject to regulation under the U.S. Commodity Exchange Act. Contracts for Difference (CFDs) are not available for US residents. Before deciding to trade forex, commodity futures, or digital assets, you should carefully consider your financial objectives, level of experience and risk appetite. Any opinions, news, research, analyses, prices or other information contained herein is intended as general information about the subject matter covered and is provided with the understanding that we do not provide any investment, legal, or tax advice. You should consult with appropriate counsel or other advisors on all investment, legal, or tax matters. References to FOREX.com or GAIN Capital refer to StoneX Group Inc. and its subsidiaries. Please read Characteristics and Risks of Standardized Options.

Please note that foreign exchange and other leveraged trading involves significant risk of loss. It is not suitable for all investors and you should make sure you understand the risks involved, seeking independent advice if necessary.

Contracts for Difference (CFDs) are not available to US residents.

FOREX.com is a trading name of GAIN Capital - FOREX.com Canada Limited, 30 Independence Blvd, Suite 300 (3rd floor), Warren, NJ 07059, USA is a member of the Canadian Investment Regulatory Organization and Member of the Canadian Investor Protection Fund. GAIN Capital – FOREX.com Canada Limited is a wholly-owned subsidiary of Stonex Group Inc.

Complaints are taken very seriously at FOREX.com. You can view our complaints procedure here.

Know your advisor

© FOREX.COM 2025